The official Instagram for #ToughAsNails run by producers
On Instagram, Toughasnails is a verified TV show brand with an audience of 14.3K. Toughasnails has shared 438 posts to date, currently around 1 post a week. Engagement runs at 1.98%, or about 259 likes and 24 comments per post.
On Instagram, Toughasnails runs a TV show account that has published 438 posts and gathered 14.3K followers.
Posts by Toughasnails tend to gather 259 likes and 24 comments, about one interaction per 50 followers.
Followers leave about one comment for every 11 likes, an unusually discussion-heavy audience.
In recent weeks Toughasnails has kept to about one post per week.
Toughasnails follows only 124 accounts while being followed by 14.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$99–$180
Based on 14.3K followers and a 1.98% engagement rate, a single sponsored post by Toughasnails is worth an estimated $99–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: TV show
| Metric | Toughasnails | Cohort median |
|---|---|---|
| Engagement rate | 1.98% | 1.45% |
| Average likes | 259 | 339 |
| Average comments | 24 | 18 |
| Posts per week | 1 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 26, 2026
Toughasnails is a verified tv show brand on Instagram, with 14.3K followers.
Toughasnails has 14,298 followers on Instagram (14.3K) as of Sep 26, 2026.
Toughasnails's engagement rate is 1.98%, calculated from average likes and comments per post relative to followers.
Posts by Toughasnails average 259 likes and 24 comments.
Toughasnails posts about 1 time per week on average.
Toughasnails is registered as a business account on Instagram and is verified.
Toughasnails is categorized as a tv show account in the InstME index, based on the profile's bio and Instagram category across 438 posts.
Yes. Toughasnails carries the blue verified badge on Instagram.
A sponsored post from Toughasnails is estimated at $99 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
438
Avg Comments
24
Engagement
1.88%
