🍵 tools, design, code & home 📍sf / hawaii ✉️ 👨🏻🍳
Followers
35.6K
Following
726
Total Posts
Engagement Rate
12.52%
Avg Likes
3,709
Avg Comments
Devin runs a verified Home & DIY creator account with 35.6K followers on Instagram. Its posts sit across home & diy and lifestyle. To date Devin has posted 70 times, currently around 4 posts a week. Posts average 3,709 likes and 746 comments, an engagement rate of 12.52%.
Toolandtea is a Home & DIY account on Instagram with 35.6K followers and 70 published posts.
Benchmarked against 1,345 Home & DIY accounts with 10K–100K followers, Toolandtea posts a 12.52% engagement rate that is in the top quarter (median: 0.75%).
One comment lands for every 5 likes, which reads as an unusually discussion-heavy audience.
Lately Toolandtea has been publishing about 4 posts per week.
Estimated sponsored-post value
$500–$920
Based on 35.6K followers and a 12.52% engagement rate, a single sponsored post by Toolandtea is worth an estimated $500–$920. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Lifestyle
| Metric | Toolandtea | Cohort median |
|---|---|---|
| Engagement rate | 12.52% | 0.75% |
| Average likes | 3,709 | 200 |
| Average comments | 746 | 9 |
| Posts per week | 3.51 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Devin is a verified home & diy creator on Instagram, with 35.6K followers.
Devin posts on Instagram as @toolandtea.
Devin has 35,572 followers on Instagram (35.6K) as of Aug 11, 2026.
Devin's engagement rate is 12.52%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Devin average 3,709 likes and 746 comments.
Devin posts about 4 times per week on average.
Devin is registered as a creator account on Instagram and is verified.
Devin is categorized as a home & diy and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 70 posts.
Yes. Devin carries the blue verified badge on Instagram.
A sponsored post from Devin is estimated at $500 to $920. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
70
746
Posts / Week
3.51
Growth Score
100 / 100
Last Post
13 days ago
Engagement
0.08%
