Enjoy new episodes of Pottering, my visualised podcast in the garden, every week 🪴 📖 My debut novel ‘Common Decency’ is out now ⬇️
Tom Allen is a verified Home & DIY creator on Instagram, tracked in the InstME index with 657.2K followers. Tom Allen has shared 1,199 posts to date, currently less than one post a week. Posts average 25,614 likes and 175 comments, an engagement rate of 3.92%.
Tomindeed has built an audience of 657.2K followers on Instagram over 1,199 posts as a Home & DIY account.
Tomindeed's 3.92% engagement rate is in the top quarter (median: 0.63%) among Home & DIY accounts with 100K–1M followers, measured across 436 accounts in the InstME index.
Comments arrive at about one per 147 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Tomindeed sits at less than one post per week.
The account follows just 3,593 others against 657.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$9,000–$17,000
Based on 657.2K followers and a 3.92% engagement rate, a single sponsored post by Tomindeed is worth an estimated $9,000–$17,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Tomindeed | Cohort median |
|---|---|---|
| Engagement rate | 3.92% | 0.63% |
| Average likes | 25,614 | 1,415 |
| Average comments | 175 | 30 |
| Posts per week | 0.08 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
Tom Allen is a verified home & diy creator on Instagram, with 657.2K followers.
Tom Allen posts on Instagram as @tomindeed.
Tom Allen has 657,191 followers on Instagram (657.2K) as of Sep 18, 2026.
Tom Allen's engagement rate is 3.92%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Tom Allen average 25,614 likes and 175 comments.
Tom Allen posts less than once a week on average.
Tom Allen is registered as a creator account on Instagram and is verified.
Tom Allen is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,199 posts.
Yes. Tom Allen carries the blue verified badge on Instagram.
Total Posts
1,199
Avg Comments
175
1.7M
Engagement
1.37%
A sponsored post from Tom Allen is estimated at $9,000 to $17,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
