On Instagram, Overcoats is a verified Music brand with an audience of 20K. Overcoats has shared 37 posts to date, currently around 2 posts a week. Typical posts draw 145 likes and 3 comments, putting engagement at 0.74%.
Thisisovercoats shows up in the InstME index as a Music account, 20K followers, 37 posts.
For Music accounts with 10K–100K followers, Thisisovercoats's 0.74% engagement rate is in the bottom quarter (median: 2.47%), a read from 17,051 accounts in the InstME index.
The like-to-comment split is roughly 48 to one, indicating a healthy amount of conversation.
Thisisovercoats's recent cadence works out to about 2 posts per week.
Thisisovercoats scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$70–$130
Based on 20K followers and a 0.74% engagement rate, a single sponsored post by Thisisovercoats is worth an estimated $70–$130. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thisisovercoats | Cohort median |
|---|---|---|
| Engagement rate | 0.74% | 2.47% |
| Average likes | 145 | 535 |
| Average comments | 3 | 35 |
| Posts per week | 2.12 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Overcoats is a verified music brand on Instagram, with 20K followers.
Overcoats posts on Instagram as @thisisovercoats.
Overcoats has 19,999 followers on Instagram (20K) as of Jul 15, 2026.
Overcoats's engagement rate is 0.74%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by Overcoats average 145 likes and 3 comments.
Overcoats posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Overcoats's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Overcoats is registered as a business account on Instagram and is verified.
The ghost, our fourth studio album, OUT JUNE 2nd ❤️
Outreach This Creator For Freeopen.spotify.com/album/4MmcmTDcgUpqlkgAFrkBLC?si=GBE7a4R1R5esmR1WUdsS1gTotal Posts
37
Avg Comments
3
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
3.03%
Overcoats is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 37 posts.
Yes. Overcoats carries the blue verified badge on Instagram.
A sponsored post from Overcoats is estimated at $70 to $130. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
