Followers
46K
Following
279
Total Posts
Engagement Rate
0.69%
Avg Likes
300
Avg Comments
the yellow drop by selfridges is a verified Clothing store brand, with 46K followers on Instagram. To date the yellow drop by selfridges has posted 1,857 times, currently around 2 posts a week. Typical posts draw 300 likes and 17 comments, putting engagement at 0.69%.
On Instagram, Theyellowdrop runs a Clothing store account that has published 1,857 posts and gathered 46K followers.
Theyellowdrop's engagement rate of 0.69% places it below the median within the 10K–100K followers cohort tracked by InstME.
The like-to-comment split is roughly 18 to one, indicating an unusually discussion-heavy audience.
Over recent weeks, Theyellowdrop has published about one post per week.
InstME's audience-quality checks score Theyellowdrop at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Theyellowdrop follows only 279 accounts while being followed by 46K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$160–$300
Based on 46K followers and a 0.69% engagement rate, a single sponsored post by Theyellowdrop is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Clothing store
| Metric | Theyellowdrop | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 1.45% |
| Average likes | 300 | 339 |
| Average comments | 17 | 18 |
| Posts per week | 1.72 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
the yellow drop by selfridges is a verified clothing store brand on Instagram, with 46K followers.
the yellow drop by selfridges posts on Instagram as @theyellowdrop.
the yellow drop by selfridges has 46,027 followers on Instagram (46K) as of Apr 23, 2026.
the yellow drop by selfridges's engagement rate is 0.69%, calculated from average likes and comments per post relative to followers.
Posts by the yellow drop by selfridges average 300 likes and 17 comments.
the yellow drop by selfridges posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of the yellow drop by selfridges's followers are low-quality or inactive, giving an audience-quality score of 100/100.
the yellow drop by selfridges is registered as a business account on Instagram and is verified.
1,857
17
Posts / Week
1.72
Growth Score
13.8 / 100
ER Rank
36th
130.2K
Engagement
0.27%
the yellow drop by selfridges is categorized as a clothing store account in the InstME index, based on the profile's bio and Instagram category across 1,857 posts.
Yes. the yellow drop by selfridges carries the blue verified badge on Instagram.
A sponsored post from the yellow drop by selfridges is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.