drew love @drewlove dante jones @tefromthey …
Followers
136.7K
Following
302
Total Posts
Engagement Rate
2.3%
Avg Likes
3,006
Avg Comments
Reaching 136.7K followers on Instagram, THEY. is a verified Music brand based in United States. THEY. has shared 58 posts to date, currently less than one post a week. Posts average 3,006 likes and 145 comments, an engagement rate of 2.3%.
On Instagram, They runs a Music account that has published 58 posts and gathered 136.7K followers.
For Music accounts with 100K–1M followers, They's 2.3% engagement rate is above the median of 1.76%, a read from 4,576 accounts in the InstME index.
The audience comments once per 21 likes on average, a healthy amount of conversation.
They's recent cadence works out to less than one post per week.
They follows only 302 accounts while being followed by 136.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,100–$2,000
Based on 136.7K followers and a 2.3% engagement rate, a single sponsored post by They is worth an estimated $1,100–$2,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | They | Cohort median |
|---|---|---|
| Engagement rate | 2.3% | 1.76% |
| Average likes | 3,006 | 4,115 |
| Average comments | 145 | 114 |
| Posts per week | 0.86 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | They | Cohort median |
|---|---|---|
| Engagement rate | 2.3% | 1.36% |
| Average likes | 3,006 | 3,293 |
| Average comments | 145 | 111 |
| Posts per week | 0.86 | 0.56 |
Median values from 435 Music accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
THEY. is a verified music brand based in United States on Instagram, with 136.7K followers.
THEY. posts on Instagram as @they.
THEY. has 136,737 followers on Instagram (136.7K) as of Jul 9, 2026.
THEY.'s engagement rate is 2.3%, calculated from average likes and comments per post relative to followers. That is above the median of 1.76% for Music accounts with 100K–1M followers in the InstME index.
Posts by THEY. average 3,006 likes and 145 comments.
THEY. posts less than once a week on average.
THEY. is registered as a business account on Instagram and is verified.
THEY. is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 58 posts.
THEY.'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
58
145
Posts / Week
0.86
Growth Score
46 / 100
Follower Ratio
452.8×
Engagement
0.18%
Yes. THEY. carries the blue verified badge on Instagram.
A sponsored post from THEY. is estimated at $1,100 to $2,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
