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The Wom is a verified Media brand, with 4.2M followers on Instagram. The Wom has shared 5,881 posts to date, currently around 2 posts a week. Engagement runs at 0.31%, or about 12,699 likes and 156 comments per post.
With 4.2M followers across 5,881 posts, Thewom is one of the Media accounts tracked in the InstME index.
Posts by Thewom tend to gather 12,699 likes and 156 comments, about one interaction per 326 followers.
At one comment per 82 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Thewom has published about one post per week.
Thewom keeps its following list short (139) relative to 4.2M followers, as established creators and brands tend to.
Estimated sponsored-post value
$15,000–$27,000
Based on 4.2M followers and a 0.31% engagement rate, a single sponsored post by Thewom is worth an estimated $15,000–$27,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Media
| Metric | Thewom | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 1.02% |
| Average likes | 12,699 | 25,711 |
| Average comments | 156 | 376 |
| Posts per week | 1.83 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
The Wom is a verified media brand on Instagram, with 4.2M followers.
The Wom posts on Instagram as @thewom.
The Wom has 4,191,158 followers on Instagram (4.2M) as of Sep 7, 2026.
The Wom's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers.
Posts by The Wom average 12,699 likes and 156 comments.
The Wom posts about 2 times per week on average.
The Wom is registered as a business account on Instagram and is verified.
The Wom is categorized as a media account in the InstME index, based on the profile's bio and Instagram category across 5,881 posts.
Yes. The Wom carries the blue verified badge on Instagram.
A sponsored post from The Wom is estimated at $15,000 to $27,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
5,881
Avg Comments
156
Engagement
0.02%
