On Instagram, 더후 is a verified Beauty brand with an audience of 105.6K. To date 더후 has posted 2,040 times, currently around 2 posts a week. Typical posts draw 1,266 likes and 45 comments, putting engagement at 1.24%.
On Instagram, Thewhoo_official runs a Beauty account that has published 2,040 posts and gathered 105.6K followers.
For Beauty accounts with 100K–1M followers, Thewhoo_official's 1.24% engagement rate is above the median of 0.47%, a read from 1,553 accounts in the InstME index.
The like-to-comment split is roughly 28 to one, indicating a healthy amount of conversation.
Thewhoo_official's recent cadence works out to about 2 posts per week.
Thewhoo_official scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Thewhoo_official follows only 1 accounts while being followed by 105.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$460–$850
Based on 105.6K followers and a 1.24% engagement rate, a single sponsored post by Thewhoo_official is worth an estimated $460–$850. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thewhoo_official | Cohort median |
|---|---|---|
| Engagement rate | 1.24% | 0.47% |
| Average likes | 1,266 | 1,059 |
| Average comments | 45 | 46 |
| Posts per week | 2 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 19, 2026
더후 is a verified beauty brand on Instagram, with 105.6K followers.
더후 posts on Instagram as @thewhoo_official.
더후 has 105,590 followers on Instagram (105.6K) as of Sep 19, 2026.
더후's engagement rate is 1.24%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by 더후 average 1,266 likes and 45 comments.
더후 posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of 더후's followers are low-quality or inactive, giving an audience-quality score of 100/100.
더후 is registered as a business account on Instagram and is verified.
Total Posts
2,040
Avg Comments
45
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Engagement
0.02%
더후 is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 2,040 posts.
Yes. 더후 carries the blue verified badge on Instagram.
A sponsored post from 더후 is estimated at $460 to $850. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
