@theusualmama
Explore Home & Garden Creatorsa pretty normal mom humor • gardening • books • plants 🪁 📍colorado ☀️ garden zone 6a
erin | motherhood, honestly runs a verified Parenting creator account based in United States with 21.9K followers on Instagram. Its posts sit across parenting and comedy. To date erin | motherhood, honestly has posted 651 times, currently less than one post a week. Typical posts draw 17,408 likes and 79 comments, putting engagement at 79.85%.
Theusualmama is a Parenting account on Instagram with 21.9K followers and 651 published posts.
Compared with 2,913 other Parenting accounts with 10K–100K followers in the InstME index, Theusualmama's 79.85% engagement rate is in the top quarter (median: 1.08%).
Followers weigh in with a comment about every 220 likes, an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$310–$570
Based on 21.9K followers and a 79.85% engagement rate, a single sponsored post by Theusualmama is worth an estimated $310–$570. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Secondary: Comedy
| Metric | Theusualmama | Cohort median |
|---|---|---|
| Engagement rate | 79.85% | 1.08% |
| Average likes | 17,408 | 275 |
| Average comments | 79 | 15 |
| Posts per week | 0.11 | 0.67 |
Median values from 2,913 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Theusualmama | Cohort median |
|---|---|---|
| Engagement rate | 79.85% | 0.91% |
| Average likes | 17,408 | 212 |
| Average comments | 79 | 12 |
| Posts per week | 0.11 | 0.53 |
Median values from 556 Parenting accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Sep 1, 2026
erin | motherhood, honestly is a verified parenting creator based in United States on Instagram, with 21.9K followers.
erin | motherhood, honestly posts on Instagram as @theusualmama.
erin | motherhood, honestly has 21,901 followers on Instagram (21.9K) as of Sep 1, 2026.
erin | motherhood, honestly's engagement rate is 79.85%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.08%) for Parenting accounts with 10K–100K followers in the InstME index.
Posts by erin | motherhood, honestly average 17,408 likes and 79 comments.
erin | motherhood, honestly posts less than once a week on average.
erin | motherhood, honestly is registered as a creator account on Instagram and is verified.
erin | motherhood, honestly is categorized as a parenting and comedy account in the InstME index, based on the profile's bio and Instagram category across 651 posts.
Avg Comments
79
57.8K
Engagement
1%
erin | motherhood, honestly's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. erin | motherhood, honestly carries the blue verified badge on Instagram.
A sponsored post from erin | motherhood, honestly is estimated at $310 to $570. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
