🍻Happy Hour Every Day 5-7pm & ALL DAY on Mondays 🧇 Brunch Sat & Sun 11am-3pm 🍽️ Kitchen Open till 2am
Outreach This Creator For FreeFollowers
12.1K
Following
2.5K
Total Posts
Engagement Rate
0.13%
Avg Likes
16
Avg Comments
Reaching 12.1K followers on Instagram, The Standard Pour is a Food brand based in United States. The Standard Pour has shared 4,102 posts to date, currently around 4 posts a week. Engagement runs at 0.13%, or about 16 likes and 1 comments per post.
Tracked in the InstME index, Thestandardpour is a Food account with 12.1K followers and a back catalogue of 4,102 posts.
Against 7,981 Food accounts with 10K–100K followers in the InstME index, Thestandardpour's 0.13% engagement rate lands in the bottom quarter (median: 0.75%).
In recent weeks Thestandardpour has kept to about 4 posts per week.
Quality checks give Thestandardpour 70/100; around 25% of the audience appears low-quality or inactive, a solid result.
Estimated sponsored-post value
$42–$79
Based on 12.1K followers and a 0.13% engagement rate, a single sponsored post by Thestandardpour is worth an estimated $42–$79. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thestandardpour | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.75% |
| Average likes | 16 | 177 |
| Average comments | 1 | 10 |
| Posts per week | 4.42 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thestandardpour | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 0.68% |
| Average likes | 16 | 140 |
| Average comments | 1 | 8 |
| Posts per week | 4.42 | 0.86 |
Median values from 2,477 Food accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
The Standard Pour is a food brand based in United States on Instagram, with 12.1K followers.
The Standard Pour posts on Instagram as @thestandardpour.
The Standard Pour has 12,086 followers on Instagram (12.1K) as of Apr 9, 2026.
The Standard Pour's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by The Standard Pour average 16 likes and 1 comments.
The Standard Pour posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 25% of The Standard Pour's followers are low-quality or inactive, giving an audience-quality score of 70/100.
The Standard Pour is registered as a business account on Instagram.
The Standard Pour is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 4,102 posts.
4,102
1
Posts / Week
4.42
Growth Score
2.6 / 100
ER Rank
9th
More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
35.4K
Engagement
0.78%
The Standard Pour's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Standard Pour is estimated at $42 to $79. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
