MULTI PLATINUM SELLING GROUP| SAMAX2|CHANNEL O|SATMA|METROX2|WAWELA MUSIC AWARD
Outreach This Creator For FreeFollowers
135.5K
Following
996
Total Posts
Engagement Rate
3.63%
Avg Likes
4,871
Avg Comments
The Soil runs a Music brand account based in South Africa with 135.5K followers on Instagram. To date The Soil has posted 1,059 times, currently less than one post a week. Engagement runs at 3.63%, or about 4,871 likes and 51 comments per post.
Thesoilmusic has built an audience of 135.5K followers on Instagram over 1,059 posts as a Music account.
Thesoilmusic's 3.63% engagement rate is above the median of 1.76% among Music accounts with 100K–1M followers, measured across 4,576 accounts in the InstME index.
Followers weigh in with a comment about every 96 likes, an audience that mostly engages through likes.
Thesoilmusic's output runs to less than one post per week.
The account follows just 996 others against 135.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,700–$3,200
Based on 135.5K followers and a 3.63% engagement rate, a single sponsored post by Thesoilmusic is worth an estimated $1,700–$3,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Thesoilmusic | Cohort median |
|---|---|---|
| Engagement rate | 3.63% | 1.76% |
| Average likes | 4,871 | 4,115 |
| Average comments | 51 | 114 |
| Posts per week | 0.83 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thesoilmusic | Cohort median |
|---|---|---|
| Engagement rate | 3.63% | 1.31% |
| Average likes | 4,871 | 3,242 |
| Average comments | 51 | 72 |
| Posts per week | 0.83 | 0.79 |
Median values from 32 Music accounts in South Africa with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 27, 2026
The Soil is a music brand based in South Africa on Instagram, with 135.5K followers.
The Soil posts on Instagram as @thesoilmusic.
The Soil has 135,548 followers on Instagram (135.5K) as of Aug 27, 2026.
The Soil's engagement rate is 3.63%, calculated from average likes and comments per post relative to followers. That is above the median of 1.76% for Music accounts with 100K–1M followers in the InstME index.
Posts by The Soil average 4,871 likes and 51 comments.
The Soil posts less than once a week on average.
The Soil is registered as a business account on Instagram.
The Soil is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 1,059 posts.
The Soil's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,059
51
Posts / Week
0.83
Growth Score
72.6 / 100
Last Post
5 days ago
Engagement
1.29%
A sponsored post from The Soil is estimated at $1,700 to $3,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
