We focus on helping young Australians to overcome educational inequality caused by poverty. #learntodaychangetomorrow
Outreach This Creator For FreeFollowers
17.3K
Following
214
Total Posts
Engagement Rate
0.28%
Avg Likes
46
Avg Comments
The Smith Family is a business account on Instagram based in Australia, tracked in the InstME index with 17.3K followers. The Smith Family has shared 1,180 posts to date, currently less than one post a week. Typical posts draw 46 likes and 2 comments, putting engagement at 0.28%.
Thesmithfamilyaus has built an audience of 17.3K followers on Instagram over 1,180 posts as a business account.
Thesmithfamilyaus lands in the bottom 18% on engagement, 0.28% against the 10K–100K followers cohort.
Roughly one in 25 likes comes with a comment, a healthy amount of conversation.
Thesmithfamilyaus's videos average 1.1K views per post.
Thesmithfamilyaus's output runs to less than one post per week.
At 82/100 on audience quality, Thesmithfamilyaus carries an estimated 15% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$61–$110
Based on 17.3K followers and a 0.28% engagement rate, a single sponsored post by Thesmithfamilyaus is worth an estimated $61–$110. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Thesmithfamilyaus | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 1.45% |
| Average likes | 46 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 0.08 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thesmithfamilyaus | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.66% |
| Average likes | 46 | 158 |
| Average comments | 2 | 9 |
| Posts per week | 0.08 | 0.9 |
Median values from 2,022 accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
The Smith Family is a Instagram brand based in Australia on Instagram, with 17.3K followers.
The Smith Family posts on Instagram as @thesmithfamilyaus.
The Smith Family has 17,336 followers on Instagram (17.3K) as of Jul 16, 2026.
The Smith Family's engagement rate is 0.28%, calculated from average likes and comments per post relative to followers.
Posts by The Smith Family average 46 likes and 2 comments.
The Smith Family posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of The Smith Family's followers are low-quality or inactive, giving an audience-quality score of 82/100.
The Smith Family is registered as a business account on Instagram.
The Smith Family's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,180
2
Avg Views
1,128
Posts / Week
0.08
Growth Score
5.6 / 100
Engagement
0.01%
A sponsored post from The Smith Family is estimated at $61 to $110. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
