the read·heads /ˈredˌheds/ It’s a book club and a podcast ❤️ 📕: The Shampoo Effect
Outreach This Creator For FreeThe Readheads Book Club is a Podcast brand, with 97.6K followers on Instagram. The Readheads Book Club has shared 773 posts to date, currently around 4 posts a week. Typical posts draw 332 likes and 7 comments, putting engagement at 0.35%.
On Instagram, Thereadheads runs a Podcast account that has published 773 posts and gathered 97.6K followers.
Thereadheads's engagement rate of 0.35% places it in the bottom 25% within the 10K–100K followers cohort tracked by InstME.
Followers leave about one comment for every 49 likes, a healthy amount of conversation.
In recent weeks Thereadheads has kept to about 4 posts per week.
Thereadheads scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Thereadheads follows only 101 accounts while being followed by 97.6K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$340–$630
Based on 97.6K followers and a 0.35% engagement rate, a single sponsored post by Thereadheads is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Podcast
| Metric | Thereadheads | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 1.45% |
| Average likes | 332 | 339 |
| Average comments | 7 | 18 |
| Posts per week | 3.65 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 16, 2026
The Readheads Book Club is a podcast brand on Instagram, with 97.6K followers.
The Readheads Book Club posts on Instagram as @thereadheads.
The Readheads Book Club has 97,620 followers on Instagram (97.6K) as of Jul 16, 2026.
The Readheads Book Club's engagement rate is 0.35%, calculated from average likes and comments per post relative to followers.
Posts by The Readheads Book Club average 332 likes and 7 comments.
The Readheads Book Club posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 5% of The Readheads Book Club's followers are low-quality or inactive, giving an audience-quality score of 94/100.
The Readheads Book Club is registered as a business account on Instagram.
Total Posts
773
Avg Comments
7
567.2K
Engagement
1.93%
The Readheads Book Club is categorized as a podcast account in the InstME index, based on the profile's bio and Instagram category across 773 posts.
A sponsored post from The Readheads Book Club is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
