Mancunian music venue, beer house and record shop. NQ. For booking, email thepeerhat.co.uk/event/manchester-folk-horror-viii
On Instagram, The Peer Hat is a Music brand based in United Kingdom with an audience of 13.6K. The account posts mainly around music and tech topics. To date The Peer Hat has posted 723 times, currently around 8 posts a week. Typical posts draw 32 likes and 4 comments, putting engagement at 0.27%.
On Instagram, Thepeerhat runs a Music account that has published 723 posts and gathered 13.6K followers.
For Music accounts with 10K–100K followers, Thepeerhat's 0.27% engagement rate is in the bottom quarter (median: 2.47%), a read from 17,051 accounts in the InstME index.
The like-to-comment split is roughly 8 to one, indicating an unusually discussion-heavy audience.
Thepeerhat keeps a posting cadence of about 8 posts per week, more than one per day.
Quality checks give Thepeerhat 82/100; around 15% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$48–$88
Based on 13.6K followers and a 0.27% engagement rate, a single sponsored post by Thepeerhat is worth an estimated $48–$88. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thepeerhat | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 2.47% |
| Average likes | 32 | 535 |
| Average comments | 4 | 35 |
| Posts per week | 7.79 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thepeerhat | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 1.64% |
| Average likes | 32 | 341 |
| Average comments | 4 | 22 |
| Posts per week | 7.79 | 0.5 |
Median values from 396 Music accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
The Peer Hat is a music brand based in United Kingdom on Instagram, with 13.6K followers.
The Peer Hat posts on Instagram as @thepeerhat.
The Peer Hat has 13,578 followers on Instagram (13.6K) as of Jul 14, 2026.
The Peer Hat's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by The Peer Hat average 32 likes and 4 comments.
The Peer Hat posts about 8 times per week on average.
InstME's audience-quality analysis estimates about 15% of The Peer Hat's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Total Posts
723
Avg Comments
4
More men than women · mostly 16–30
Typical for Music creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Tech
Engagement
5.97%
The Peer Hat is registered as a business account on Instagram.
The Peer Hat is categorized as a music and tech account in the InstME index, based on the profile's bio and Instagram category across 723 posts.
The Peer Hat's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Peer Hat is estimated at $48 to $88. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
