Payton Chanel runs a Business brand account with 17.4K followers on Instagram. Payton Chanel has shared 21 posts to date, currently less than one post a week. Typical posts draw 339 likes and 37 comments, putting engagement at 2.16%.
Counting 17.4K followers and 21 posts, Thepaytonchanel sits in the InstME index as a Business account.
Compared with 5,335 other Business accounts with 10K–100K followers in the InstME index, Thepaytonchanel's 2.16% engagement rate is above the median of 1.46%.
One comment lands for every 9 likes, which reads as an unusually discussion-heavy audience.
On average Thepaytonchanel's video content earns 10K views, roughly 57% of the follower base per post.
Thepaytonchanel's output runs to less than one post per week.
Estimated sponsored-post value
$130–$240
Based on 17.4K followers and a 2.16% engagement rate, a single sponsored post by Thepaytonchanel is worth an estimated $130–$240. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Thepaytonchanel | Cohort median |
|---|---|---|
| Engagement rate | 2.16% | 1.46% |
| Average likes | 339 | 334 |
| Average comments | 37 | 22 |
| Posts per week | 0.48 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Payton Chanel is a business brand on Instagram, with 17.4K followers.
Payton Chanel posts on Instagram as @thepaytonchanel.
Payton Chanel has 17,374 followers on Instagram (17.4K) as of Jul 15, 2026.
Payton Chanel's engagement rate is 2.16%, calculated from average likes and comments per post relative to followers. That is above the median of 1.46% for Business accounts with 10K–100K followers in the InstME index.
Posts by Payton Chanel average 339 likes and 37 comments.
Payton Chanel posts less than once a week on average.
Payton Chanel is registered as a business account on Instagram.
Payton Chanel is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 21 posts.
A sponsored post from Payton Chanel is estimated at $130 to $240. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
21
Avg Comments
37
52K
Engagement
1.79%