📍| 2904 Perkins Road, BR LA 📱| 225.508.4737 🍻| Drink Good. Eat Good. Be Good People. 🔮| @hufftmarchand
Outreach This Creator For FreeFollowers
14.4K
Following
777
Total Posts
Engagement Rate
0.38%
Avg Likes
54
Avg Comments
THE OVERPASS MERCHANT is an Instagram creator, with 14.4K followers on Instagram. To date THE OVERPASS MERCHANT has posted 2,425 times, currently around 6 posts a week. Engagement runs at 0.38%, or about 54 likes and 1 comments per post.
On Instagram, Theoverpassmerchant runs a creator account that has published 2,425 posts and gathered 14.4K followers.
Theoverpassmerchant's 0.38% engagement rate ranks below the median among accounts with 10K–100K followers in the InstME index.
For roughly every 54 likes there is one comment, a healthy amount of conversation.
Theoverpassmerchant keeps a posting cadence of about 6 posts per week.
InstME's audience-quality checks score Theoverpassmerchant at 94/100, with an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$50–$94
Based on 14.4K followers and a 0.38% engagement rate, a single sponsored post by Theoverpassmerchant is worth an estimated $50–$94. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Theoverpassmerchant | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 1.45% |
| Average likes | 54 | 339 |
| Average comments | 1 | 18 |
| Posts per week | 6.02 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
THE OVERPASS MERCHANT is a Instagram creator on Instagram, with 14.4K followers.
THE OVERPASS MERCHANT posts on Instagram as @theoverpassmerchant.
THE OVERPASS MERCHANT has 14,421 followers on Instagram (14.4K) as of Apr 23, 2026.
THE OVERPASS MERCHANT's engagement rate is 0.38%, calculated from average likes and comments per post relative to followers.
Posts by THE OVERPASS MERCHANT average 54 likes and 1 comments.
THE OVERPASS MERCHANT posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 5% of THE OVERPASS MERCHANT's followers are low-quality or inactive, giving an audience-quality score of 94/100.
THE OVERPASS MERCHANT is registered as a creator account on Instagram.
A sponsored post from THE OVERPASS MERCHANT is estimated at $50 to $94. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,425
1
Posts / Week
6.02
Growth Score
7.6 / 100
ER Rank
31th
Engagement
0.6%
