Followers
112.9K
Following
370
Total Posts
Engagement Rate
0.24%
Avg Likes
254
Avg Comments
The Open University runs a verified Education brand account with 112.9K followers on Instagram. The Open University has shared 3,691 posts to date, currently less than one post a week. Posts average 254 likes and 16 comments, an engagement rate of 0.24%.
Theopenuniversity has built an audience of 112.9K followers on Instagram over 3,691 posts as an Education account.
Among 235 Education accounts with 100K–1M followers in the InstME index, Theopenuniversity's 0.24% engagement rate comes in in the bottom quarter (median: 1.11%).
Followers weigh in with a comment about every 16 likes, an unusually discussion-heavy audience.
Theopenuniversity's videos average 3.8K views per post.
Theopenuniversity maintains a rhythm of less than one post per week.
Audience-quality analysis puts Theopenuniversity at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 370 others against 112.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$400–$730
Based on 112.9K followers and a 0.24% engagement rate, a single sponsored post by Theopenuniversity is worth an estimated $400–$730. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Theopenuniversity | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 1.11% |
| Average likes | 254 | 2,028 |
| Average comments | 16 | 34 |
| Posts per week | 0.24 | 1.06 |
Median values from 235 Education accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
The Open University is a verified education brand on Instagram, with 112.9K followers.
The Open University posts on Instagram as @theopenuniversity.
The Open University has 112,938 followers on Instagram (112.9K) as of Apr 5, 2026.
The Open University's engagement rate is 0.24%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.11%) for Education accounts with 100K–1M followers in the InstME index.
Posts by The Open University average 254 likes and 16 comments.
The Open University posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of The Open University's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The Open University is registered as a business account on Instagram and is verified.
3,691
16
Avg Views
3,760
Posts / Week
0.24
Growth Score
4.8 / 100
Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
306.2K
Engagement
0.3%
The Open University is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 3,691 posts.
Yes. The Open University carries the blue verified badge on Instagram.
A sponsored post from The Open University is estimated at $400 to $730. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
