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Reaching 28.7K followers on Instagram, Katya Varbanova is a verified Business brand. The account posts mainly around business and art topics. The account has published 82 posts, currently less than one post a week. Typical posts draw 3 likes and 45 comments, putting engagement at 0.17%.
With 28.7K followers across 82 posts, Theofficialkatya is one of the Business accounts tracked in the InstME index.
Against 5,335 Business accounts with 10K–100K followers in the InstME index, Theofficialkatya's 0.17% engagement rate lands in the bottom quarter (median: 1.46%).
Theofficialkatya currently publishes less than one post per week.
Estimated sponsored-post value
$100–$190
Based on 28.7K followers and a 0.17% engagement rate, a single sponsored post by Theofficialkatya is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Art
| Metric | Theofficialkatya | Cohort median |
|---|---|---|
| Engagement rate | 0.17% | 1.46% |
| Average likes | 3 | 334 |
| Average comments | 45 | 22 |
| Posts per week | 0.25 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Katya Varbanova is a verified business brand on Instagram, with 28.7K followers.
Katya Varbanova posts on Instagram as @theofficialkatya.
Katya Varbanova has 28,673 followers on Instagram (28.7K) as of Jul 15, 2026.
Katya Varbanova's engagement rate is 0.17%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Katya Varbanova average 3 likes and 45 comments.
Katya Varbanova posts less than once a week on average.
Katya Varbanova is registered as a business account on Instagram and is verified.
Katya Varbanova is categorized as a business and art account in the InstME index, based on the profile's bio and Instagram category across 82 posts.
Yes. Katya Varbanova carries the blue verified badge on Instagram.
Avg Comments
45
Engagement
4.34%
A sponsored post from Katya Varbanova is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.