Photographer, NY
Outreach This Creator For FreeFollowers
3.8K
Following
2K
Total Posts
Engagement Rate
0.23%
Avg Likes
3
Avg Comments
On Instagram, Theo Choi is a Photography brand with an audience of 3.8K. The account has published 91 posts, currently less than one post a week. Posts average 3 likes and 6 comments, an engagement rate of 0.23%.
On Instagram, Theochoi_ runs a Photography account that has published 91 posts and gathered 3.8K followers.
For Photography accounts with 1K–10K followers, Theochoi_'s 0.23% engagement rate is in the bottom quarter (median: 5.86%), a read from 8,536 accounts in the InstME index.
In recent weeks Theochoi_ has kept to less than one post per week.
Theochoi_ scores 70/100 on InstME's audience-quality checks, with about 25% of followers flagged low-quality or inactive, a solid result.
Estimated sponsored-post value
$13–$25
Based on 3.8K followers and a 0.23% engagement rate, a single sponsored post by Theochoi_ is worth an estimated $13–$25. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Theochoi_ | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 5.86% |
| Average likes | 3 | 150 |
| Average comments | 6 | 13 |
| Posts per week | 0.58 | 0.21 |
Median values from 8,536 Photography accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Theo Choi is a photography brand on Instagram, with 3.8K followers.
Theo Choi posts on Instagram as @theochoi_.
Theo Choi has 3,812 followers on Instagram (3.8K) as of Jul 11, 2026.
Theo Choi's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 5.86%) for Photography accounts with 1K–10K followers in the InstME index.
Posts by Theo Choi average 3 likes and 6 comments.
Theo Choi posts less than once a week on average.
InstME's audience-quality analysis estimates about 25% of Theo Choi's followers are low-quality or inactive, giving an audience-quality score of 70/100.
Theo Choi is registered as a business account on Instagram.
Theo Choi is categorized as a photography account in the InstME index, based on the profile's bio and Instagram category across 91 posts.
91
6
Posts / Week
0.58
Growth Score
4.6 / 100
ER Rank
3th
More men than women · mostly 25–44
Typical for Photography creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
Engagement
4.78%
A sponsored post from Theo Choi is estimated at $13 to $25. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
