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Outreach This Creator For FreeOn Instagram, THE NEW PLAYGROUND is an Instagram creator with an audience of 128.5K. The account has published 562 posts, currently less than one post a week. Engagement runs at 0.03%, or about 38 likes and 3 comments per post.
Tracked in the InstME index, Thenewplayground is a creator account with 128.5K followers and a back catalogue of 562 posts.
A typical post by Thenewplayground collects about 38 likes and 3 comments, roughly one interaction for every 3,152 followers.
Followers leave about one comment for every 14 likes, an unusually discussion-heavy audience.
In recent weeks Thenewplayground has kept to less than one post per week.
Thenewplayground keeps its following list short (85) relative to 128.5K followers, as established creators and brands tend to.
Estimated sponsored-post value
$450–$830
Based on 128.5K followers and a 0.03% engagement rate, a single sponsored post by Thenewplayground is worth an estimated $450–$830. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Thenewplayground | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.25% |
| Average likes | 38 | 2,985 |
| Average comments | 3 | 73 |
| Posts per week | 0.88 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Oct 1, 2026
THE NEW PLAYGROUND is a Instagram creator on Instagram, with 128.5K followers.
THE NEW PLAYGROUND posts on Instagram as @thenewplayground.
THE NEW PLAYGROUND has 128,460 followers on Instagram (128.5K) as of Oct 1, 2026.
THE NEW PLAYGROUND's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers.
Posts by THE NEW PLAYGROUND average 38 likes and 3 comments.
THE NEW PLAYGROUND posts less than once a week on average.
THE NEW PLAYGROUND is registered as a creator account on Instagram.
A sponsored post from THE NEW PLAYGROUND is estimated at $450 to $830. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
562
Avg Comments
3
Engagement
2.05%
