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Outreach This Creator For FreeOn Instagram, The New Division is a Music brand based in United States with an audience of 14K. The New Division has shared 3 posts to date, currently around 2 posts a week. Engagement runs at 1.61%, or about 206 likes and 20 comments per post.
Thenewdivision operates a Music account on Instagram, pairing 14K followers with 3 posts.
Against 17,051 Music accounts with 10K–100K followers in the InstME index, Thenewdivision's 1.61% engagement rate lands below the median of 2.47%.
At one comment per 10 likes, the ratio points to an unusually discussion-heavy audience.
Over recent weeks, Thenewdivision has published about one post per week.
InstME's audience-quality checks score Thenewdivision at 94/100, with an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$79–$150
Based on 14K followers and a 1.61% engagement rate, a single sponsored post by Thenewdivision is worth an estimated $79–$150. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thenewdivision | Cohort median |
|---|---|---|
| Engagement rate | 1.61% | 2.47% |
| Average likes | 206 | 535 |
| Average comments | 20 | 35 |
| Posts per week | 1.5 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thenewdivision | Cohort median |
|---|---|---|
| Engagement rate | 1.61% | 1.39% |
| Average likes | 206 | 284 |
| Average comments | 20 | 21 |
| Posts per week | 1.5 | 0.47 |
Median values from 1,948 Music accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The New Division is a music brand based in United States on Instagram, with 14K followers.
The New Division posts on Instagram as @thenewdivision.
The New Division has 14,036 followers on Instagram (14K) as of Jul 15, 2026.
The New Division's engagement rate is 1.61%, calculated from average likes and comments per post relative to followers. That is below the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by The New Division average 206 likes and 20 comments.
The New Division posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of The New Division's followers are low-quality or inactive, giving an audience-quality score of 94/100.
The New Division is registered as a business account on Instagram.
The New Division is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 3 posts.
Total Posts
3
Avg Comments
20
More men than women · mostly 16–30
Typical for Music creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
0.06%
The New Division's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The New Division is estimated at $79 to $150. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.