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Followers
26.1K
Following
450
Total Posts
Engagement Rate
0.11%
Avg Likes
9
Avg Comments
Modern Color is a verified business account. The account has built 26.1K followers on Instagram. To date Modern Color has posted 139 times, currently less than one post a week. Posts average 9 likes and 19 comments, an engagement rate of 0.11%.
As a business account, Themoderncolor reaches 26.1K followers on Instagram across 139 published posts.
Benchmarked against accounts with 10K–100K followers, the 0.11% engagement rate Themoderncolor posts is in the bottom 4%.
Themoderncolor's output runs to less than one post per week.
At 64/100 on audience quality, Themoderncolor carries an estimated 30% low-quality or inactive followers, a solid result.
Estimated sponsored-post value
$91–$170
Based on 26.1K followers and a 0.11% engagement rate, a single sponsored post by Themoderncolor is worth an estimated $91–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Themoderncolor | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.45% |
| Average likes | 9 | 339 |
| Average comments | 19 | 18 |
| Posts per week | 0.33 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 15, 2026
Modern Color is a verified Instagram brand on Instagram, with 26.1K followers.
Modern Color posts on Instagram as @themoderncolor.
Modern Color has 26,137 followers on Instagram (26.1K) as of Jul 15, 2026.
Modern Color's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers.
Posts by Modern Color average 9 likes and 19 comments.
Modern Color posts less than once a week on average.
InstME's audience-quality analysis estimates about 30% of Modern Color's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Modern Color is registered as a business account on Instagram and is verified.
Yes. Modern Color carries the blue verified badge on Instagram.
139
19
Posts / Week
0.33
Growth Score
2.2 / 100
ER Rank
4th
Engagement
1.77%
A sponsored post from Modern Color is estimated at $91 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
