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On Instagram, THE MILLS is a verified Music creator with an audience of 145.9K. The account has published 1,495 posts, currently around 1 post a week. Posts average 1,215 likes and 41 comments, an engagement rate of 0.86%.
Themills's Instagram presence spans 1,495 posts and 145.9K followers, profiling it as a Music account.
For Music accounts with 100K–1M followers, Themills's 0.86% engagement rate is below the median of 1.76%, a read from 4,576 accounts in the InstME index.
The audience comments once per 30 likes on average, a healthy amount of conversation.
Themills currently publishes about one post per week.
Themills follows only 402 accounts while being followed by 145.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$510–$950
Based on 145.9K followers and a 0.86% engagement rate, a single sponsored post by Themills is worth an estimated $510–$950. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Themills | Cohort median |
|---|---|---|
| Engagement rate | 0.86% | 1.76% |
| Average likes | 1,215 | 4,115 |
| Average comments | 41 | 114 |
| Posts per week | 1.2 | 0.48 |
Median values from 4,576 Music accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 20, 2026
THE MILLS is a verified music creator on Instagram, with 145.9K followers.
THE MILLS posts on Instagram as @themills.
THE MILLS has 145,910 followers on Instagram (145.9K) as of Sep 20, 2026.
THE MILLS's engagement rate is 0.86%, calculated from average likes and comments per post relative to followers. That is below the median of 1.76% for Music accounts with 100K–1M followers in the InstME index.
Posts by THE MILLS average 1,215 likes and 41 comments.
THE MILLS posts about 1 time per week on average.
THE MILLS is registered as a creator account on Instagram and is verified.
THE MILLS is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 1,495 posts.
Yes. THE MILLS carries the blue verified badge on Instagram.
Total Posts
1,495
Avg Comments
41
Engagement
0.01%
A sponsored post from THE MILLS is estimated at $510 to $950. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
