- pausing & healing Asianness, Talent Management, Editorial & Marketing (all wrapped on a 🍽) Founder @bakemanagement @yolk.goods Creative @damncheung
Outreach This Creator For FreeThe Michael Cheung is a Business creator, with 3.1K followers on Instagram. To date The Michael Cheung has posted 4,098 times, currently less than one post a week. Posts average 36 likes and 3 comments, an engagement rate of 1.21%.
With 3.1K followers across 4,098 posts, Themcheung is one of the Business accounts tracked in the InstME index.
Against 5,774 Business accounts with 1K–10K followers in the InstME index, Themcheung's 1.21% engagement rate lands in the bottom quarter (median: 4.58%).
The like-to-comment split is roughly 13 to one, indicating an unusually discussion-heavy audience.
Themcheung currently publishes less than one post per week.
Themcheung's following list (6,157) outnumbers its followers, common for accounts still building an audience.
Estimated sponsored-post value
$13–$25
Based on 3.1K followers and a 1.21% engagement rate, a single sponsored post by Themcheung is worth an estimated $13–$25. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
| Metric | Themcheung | Cohort median |
|---|---|---|
| Engagement rate | 1.21% | 4.58% |
| Average likes | 36 | 120 |
| Average comments | 3 | 13 |
| Posts per week | 0.27 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 28, 2026
The Michael Cheung is a business creator on Instagram, with 3.1K followers.
The Michael Cheung posts on Instagram as @themcheung.
The Michael Cheung has 3,149 followers on Instagram (3.1K) as of Sep 28, 2026.
The Michael Cheung's engagement rate is 1.21%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.58%) for Business accounts with 1K–10K followers in the InstME index.
Posts by The Michael Cheung average 36 likes and 3 comments.
The Michael Cheung posts less than once a week on average.
The Michael Cheung is registered as a creator account on Instagram.
The Michael Cheung is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 4,098 posts.
Total Posts
4,098
Avg Comments
3
Engagement
1.35%
A sponsored post from The Michael Cheung is estimated at $13 to $25. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.