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21.7K
Following
6.7K
Total Posts
Engagement Rate
5.24%
Avg Likes
1,093
Avg Comments
Deja Smith is a Beauty creator on Instagram, tracked in the InstME index with 21.7K followers. Content spans beauty and art. The account has published 2,396 posts, currently less than one post a week. Typical posts draw 1,093 likes and 45 comments, putting engagement at 5.24%.
Counting 21.7K followers and 2,396 posts, Theladydeja sits in the InstME index as a Beauty account.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Theladydeja's 5.24% engagement rate is in the top quarter (median: 0.57%).
Followers weigh in with a comment about every 24 likes, a healthy amount of conversation.
Theladydeja maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$300–$570
Based on 21.7K followers and a 5.24% engagement rate, a single sponsored post by Theladydeja is worth an estimated $300–$570. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
| Metric | Theladydeja | Cohort median |
|---|---|---|
| Engagement rate | 5.24% | 0.57% |
| Average likes | 1,093 | 134 |
| Average comments | 45 | 12 |
| Posts per week | 0.67 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Deja Smith is a beauty creator on Instagram, with 21.7K followers.
Deja Smith posts on Instagram as @theladydeja.
Deja Smith has 21,733 followers on Instagram (21.7K) as of Jul 10, 2026.
Deja Smith's engagement rate is 5.24%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.57%) for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Deja Smith average 1,093 likes and 45 comments.
Deja Smith posts less than once a week on average.
Deja Smith is registered as a creator account on Instagram.
Deja Smith is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 2,396 posts.
A sponsored post from Deja Smith is estimated at $300 to $570. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,396
45
Posts / Week
0.67
Growth Score
100 / 100
Follower Ratio
3.2×
Engagement
2.36%
