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Outreach This Creator For FreeOn Instagram, How To Mama is a Parenting brand based in Morocco with an audience of 7.6K. How To Mama has shared 503 posts to date, currently less than one post a week. Engagement runs at 0.37%, or about 22 likes and 6 comments per post.
Thehowtomama shows up in the InstME index as a Parenting account, 7.6K followers, 503 posts.
Thehowtomama has an engagement rate of 0.37%, which is in the bottom quarter (median: 4.16%) for Parenting accounts with 1K–10K followers, based on 2,480 accounts in the InstME index.
The like-to-comment split is roughly 4 to one, indicating an unusually discussion-heavy audience.
On average, Thehowtomama's video content earns 333.6 views.
Over recent weeks, Thehowtomama has published less than one post per week.
InstME's audience-quality checks score Thehowtomama at 70/100, with an estimated 25% low-quality or inactive followers, a solid result.
Estimated sponsored-post value
$26–$49
Based on 7.6K followers and a 0.37% engagement rate, a single sponsored post by Thehowtomama is worth an estimated $26–$49. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thehowtomama | Cohort median |
|---|---|---|
| Engagement rate | 0.37% | 4.16% |
| Average likes | 22 | 106 |
| Average comments | 6 | 9 |
| Posts per week | 0.32 | 0.34 |
Median values from 2,480 Parenting accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thehowtomama | Cohort median |
|---|---|---|
| Engagement rate | 0.37% | 5.64% |
| Average likes | 22 | 158 |
| Average comments | 6 | 14 |
| Posts per week | 0.32 | 0.17 |
Median values from 71 accounts in Morocco with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
How To Mama is a parenting brand based in Morocco on Instagram, with 7.6K followers.
How To Mama posts on Instagram as @thehowtomama.
How To Mama has 7,554 followers on Instagram (7.6K) as of Jul 13, 2026.
How To Mama's engagement rate is 0.37%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.16%) for Parenting accounts with 1K–10K followers in the InstME index.
Posts by How To Mama average 22 likes and 6 comments.
How To Mama posts less than once a week on average.
InstME's audience-quality analysis estimates about 25% of How To Mama's followers are low-quality or inactive, giving an audience-quality score of 70/100.
Total Posts
503
Avg Comments
6
Predominantly women · mostly 25–44
Typical for Parenting creators in Morocco, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Engagement
11.09%
How To Mama is registered as a business account on Instagram.
How To Mama is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 503 posts.
How To Mama's profile places the account in Morocco. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from How To Mama is estimated at $26 to $49. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
