millennials’ home for local brands. 📍Pakuwon Mall Lv. 1 📍PIK Avenue Lv. 2 _ ✉️ WA 0859-4351-6216
Outreach This Creator For FreeFollowers
30.7K
Following
293
Total Posts
Engagement Rate
0.3%
Avg Likes
90
Avg Comments
On Instagram, The Headline Store is a Home & DIY brand with an audience of 30.7K. The Headline Store has shared 4,211 posts to date, currently less than one post a week. Typical posts draw 90 likes and 1 comments, putting engagement at 0.3%.
Tracked in the InstME index, Theheadlinestore is a Home & DIY account with 30.7K followers and a back catalogue of 4,211 posts.
Against 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Theheadlinestore's 0.3% engagement rate lands below the median of 0.75%.
The like-to-comment split is roughly 109 to one, indicating an audience that mostly engages through likes.
Theheadlinestore's videos draw about 10.3K views each, around 34% of its followers per post.
Theheadlinestore keeps a posting cadence of less than one post per week.
Quality checks give Theheadlinestore 82/100; around 15% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Theheadlinestore keeps its following list short (293) relative to 30.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$110–$200
Based on 30.7K followers and a 0.3% engagement rate, a single sponsored post by Theheadlinestore is worth an estimated $110–$200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Theheadlinestore | Cohort median |
|---|---|---|
| Engagement rate | 0.3% | 0.75% |
| Average likes | 90 | 200 |
| Average comments | 1 | 9 |
| Posts per week | 0.12 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
The Headline Store is a home & diy brand on Instagram, with 30.7K followers.
The Headline Store posts on Instagram as @theheadlinestore.
The Headline Store has 30,706 followers on Instagram (30.7K) as of Apr 23, 2026.
The Headline Store's engagement rate is 0.3%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by The Headline Store average 90 likes and 1 comments.
The Headline Store posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of The Headline Store's followers are low-quality or inactive, giving an audience-quality score of 82/100.
The Headline Store is registered as a business account on Instagram.
The Headline Store is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 4,211 posts.
4,211
1
Avg Views
10,290
Posts / Week
0.12
Growth Score
6 / 100
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
89.8K
Engagement
0%
A sponsored post from The Headline Store is estimated at $110 to $200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
