SPORTS | MUSIC | ART | MEDIA Representing those who think differently // We think outside the box, because we don’t work in one.
THE FAMILIE runs a verified Music brand account with 25.9K followers on Instagram. Content spans music and art. The account has published 441 posts, currently around 4 posts a week. Typical posts draw 101 likes and 18 comments, putting engagement at 0.46%.
Counting 25.9K followers and 441 posts, Thefamilie_ sits in the InstME index as a Music account.
Compared with 17,051 other Music accounts with 10K–100K followers in the InstME index, Thefamilie_'s 0.46% engagement rate is in the bottom quarter (median: 2.47%).
Followers weigh in with a comment about every 6 likes, an unusually discussion-heavy audience.
Thefamilie_ maintains a rhythm of about 4 posts per week.
Thefamilie_'s audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$91–$170
Based on 25.9K followers and a 0.46% engagement rate, a single sponsored post by Thefamilie_ is worth an estimated $91–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thefamilie_ | Cohort median |
|---|---|---|
| Engagement rate | 0.46% | 2.47% |
| Average likes | 101 | 535 |
| Average comments | 18 | 35 |
| Posts per week | 4.24 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
THE FAMILIE is a verified music brand on Instagram, with 25.9K followers.
THE FAMILIE posts on Instagram as @thefamilie_.
THE FAMILIE has 25,942 followers on Instagram (25.9K) as of Jul 11, 2026.
THE FAMILIE's engagement rate is 0.46%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by THE FAMILIE average 101 likes and 18 comments.
THE FAMILIE posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of THE FAMILIE's followers are low-quality or inactive, giving an audience-quality score of 100/100.
THE FAMILIE is registered as a business account on Instagram and is verified.
THE FAMILIE is categorized as a music and art account in the InstME index, based on the profile's bio and Instagram category across 441 posts.
Total Posts
441
Avg Comments
18
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Art
Engagement
1%
Yes. THE FAMILIE carries the blue verified badge on Instagram.
A sponsored post from THE FAMILIE is estimated at $91 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
