Here to save you from the same dinner all the time! Easy recipes...that actually work! San Diego | YouTube | Books
Followers
325.3K
Following
1.2K
Total Posts
Engagement Rate
0.28%
Avg Likes
848
Avg Comments
Reaching 325.3K followers on Instagram, sam the cooking guy is a verified business account. The account has published 4,717 posts, currently around 3 posts a week. Engagement runs at 0.28%, or about 848 likes and 60 comments per post.
Thecookingguy operates a business account on Instagram, pairing 325.3K followers with 4,717 posts.
Thecookingguy earns a 0.28% engagement rate, in the bottom 24% across accounts with 100K–1M followers in the InstME index.
For roughly every 14 likes there is one comment, an unusually discussion-heavy audience.
Thecookingguy's recent cadence works out to about 3 posts per week.
Thecookingguy scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Thecookingguy keeps its following list short (1,156) relative to 325.3K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,100–$2,100
Based on 325.3K followers and a 0.28% engagement rate, a single sponsored post by Thecookingguy is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Thecookingguy | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 1.25% |
| Average likes | 848 | 2,985 |
| Average comments | 60 | 73 |
| Posts per week | 2.51 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
sam the cooking guy is a verified Instagram brand on Instagram, with 325.3K followers.
sam the cooking guy posts on Instagram as @thecookingguy.
sam the cooking guy has 325,340 followers on Instagram (325.3K) as of Jul 15, 2026.
sam the cooking guy's engagement rate is 0.28%, calculated from average likes and comments per post relative to followers.
Posts by sam the cooking guy average 848 likes and 60 comments.
sam the cooking guy posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of sam the cooking guy's followers are low-quality or inactive, giving an audience-quality score of 100/100.
sam the cooking guy is registered as a business account on Instagram and is verified.
Yes. sam the cooking guy carries the blue verified badge on Instagram.
4,717
60
Posts / Week
2.51
Growth Score
5.6 / 100
ER Rank
24th
Engagement
0.27%
A sponsored post from sam the cooking guy is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.