@thecommonparent
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Outreach This Creator For FreeOn Instagram, The Common Parent | Digital Parenting Made Simple is a Parenting brand with an audience of 118.7K. The Common Parent | Digital Parenting Made Simple has shared 1,037 posts to date, currently less than one post a week. Posts average 931 likes and 4,485 comments, an engagement rate of 4.56%.
Thecommonparent operates a Parenting account on Instagram, pairing 118.7K followers with 1,037 posts.
Thecommonparent records a 4.56% engagement rate, in the top quarter (median: 0.95%) for the 991 Parenting accounts with 100K–1M followers tracked in the InstME index.
Over recent weeks, Thecommonparent has published less than one post per week.
Thecommonparent keeps its following list short (218) relative to 118.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,700–$3,100
Based on 118.7K followers and a 4.56% engagement rate, a single sponsored post by Thecommonparent is worth an estimated $1,700–$3,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
| Metric | Thecommonparent | Cohort median |
|---|---|---|
| Engagement rate | 4.56% | 0.95% |
| Average likes | 931 | 2,325 |
| Average comments | 4,485 | 71 |
| Posts per week | 0.23 | 1.04 |
Median values from 991 Parenting accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 5, 2026
The Common Parent | Digital Parenting Made Simple is a parenting brand on Instagram, with 118.7K followers.
The Common Parent | Digital Parenting Made Simple posts on Instagram as @thecommonparent.
The Common Parent | Digital Parenting Made Simple has 118,690 followers on Instagram (118.7K) as of Sep 5, 2026.
The Common Parent | Digital Parenting Made Simple's engagement rate is 4.56%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.95%) for Parenting accounts with 100K–1M followers in the InstME index.
Posts by The Common Parent | Digital Parenting Made Simple average 931 likes and 4,485 comments.
The Common Parent | Digital Parenting Made Simple posts less than once a week on average.
The Common Parent | Digital Parenting Made Simple is registered as a business account on Instagram.
Avg Comments
4,485
Engagement
23.24%
The Common Parent | Digital Parenting Made Simple is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 1,037 posts.
A sponsored post from The Common Parent | Digital Parenting Made Simple is estimated at $1,700 to $3,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
