Africa’s Top Bridal Brand | Est. 2017 Bespoke ✨ Custom ✨ Couture Bridal Wear Elevating Brides Across 🌍 🇺🇸 🇨🇦 🇬🇧 @bridalgalleryng @elegancebytbw
Outreach This Creator For FreeThe Bridal Wardrobe is a Fashion brand based in Nigeria. The account has built 52.8K followers on Instagram. The account has published 3,420 posts, currently less than one post a week. Typical posts draw 1,288 likes and 80 comments, putting engagement at 2.59%.
Thebridalwardrobe has built an audience of 52.8K followers on Instagram over 3,420 posts as a Fashion account.
Among 7,395 Fashion accounts with 10K–100K followers in the InstME index, Thebridalwardrobe's 2.59% engagement rate comes in above the median of 1.09%.
Comments arrive at about one per 16 likes, a sign of an unusually discussion-heavy audience.
Thebridalwardrobe maintains a rhythm of less than one post per week.
Audience-quality analysis puts Thebridalwardrobe at 82/100; roughly 15% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$480–$890
Based on 52.8K followers and a 2.59% engagement rate, a single sponsored post by Thebridalwardrobe is worth an estimated $480–$890. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thebridalwardrobe | Cohort median |
|---|---|---|
| Engagement rate | 2.59% | 1.09% |
| Average likes | 1,288 | 243 |
| Average comments | 80 | 19 |
| Posts per week | 0.17 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thebridalwardrobe | Cohort median |
|---|---|---|
| Engagement rate | 2.59% | 0.99% |
| Average likes | 1,288 | 254 |
| Average comments | 80 | 22 |
| Posts per week | 0.17 | 0.29 |
Median values from 203 Fashion accounts in Nigeria with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Aug 8, 2026
The Bridal Wardrobe is a fashion brand based in Nigeria on Instagram, with 52.8K followers.
The Bridal Wardrobe posts on Instagram as @thebridalwardrobe.
The Bridal Wardrobe has 52,764 followers on Instagram (52.8K) as of Aug 8, 2026.
The Bridal Wardrobe's engagement rate is 2.59%, calculated from average likes and comments per post relative to followers. That is above the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by The Bridal Wardrobe average 1,288 likes and 80 comments.
The Bridal Wardrobe posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of The Bridal Wardrobe's followers are low-quality or inactive, giving an audience-quality score of 82/100.
The Bridal Wardrobe is registered as a business account on Instagram.
Total Posts
3,420
Avg Comments
80
Predominantly women · mostly 18–34
Typical for Fashion creators in Nigeria, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Engagement
0.18%
The Bridal Wardrobe is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 3,420 posts.
The Bridal Wardrobe's profile places the account in Nigeria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The Bridal Wardrobe is estimated at $480 to $890. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
