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Edd Kimber is a verified Food creator on Instagram, tracked in the InstME index with 566.3K followers. The account has published 4,120 posts, currently less than one post a week. Engagement runs at 3.48%, or about 18,978 likes and 754 comments per post.
Counting 566.3K followers and 4,120 posts, Theboywhobakes sits in the InstME index as a Food account.
Compared with 1,551 other Food accounts with 100K–1M followers in the InstME index, Theboywhobakes's 3.48% engagement rate is in the top quarter (median: 0.74%).
The comment-to-like ratio works out to one comment per 25 likes, pointing to a healthy amount of conversation.
Recent posting activity averages less than one post per week.
With 566.3K followers but only 5,610 accounts followed back, Theboywhobakes shows the ratio of a well-established account.
Estimated sponsored-post value
$6,900–$13,000
Based on 566.3K followers and a 3.48% engagement rate, a single sponsored post by Theboywhobakes is worth an estimated $6,900–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Theboywhobakes | Cohort median |
|---|---|---|
| Engagement rate | 3.48% | 0.74% |
| Average likes | 18,978 | 1,665 |
| Average comments | 754 | 54 |
| Posts per week | 0.47 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 23, 2026
Edd Kimber is a verified food creator on Instagram, with 566.3K followers.
Edd Kimber posts on Instagram as @theboywhobakes.
Edd Kimber has 566,328 followers on Instagram (566.3K) as of Sep 23, 2026.
Edd Kimber's engagement rate is 3.48%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Edd Kimber average 18,978 likes and 754 comments.
Edd Kimber posts less than once a week on average.
Edd Kimber is registered as a creator account on Instagram and is verified.
Edd Kimber is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 4,120 posts.
Yes. Edd Kimber carries the blue verified badge on Instagram.
Total Posts
4,120
Avg Comments
754
Engagement
0.36%
A sponsored post from Edd Kimber is estimated at $6,900 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
