- 𝟏𝟓𝟎 𝐘𝐄𝐀𝐑𝐒 -
Outreach This Creator For FreeOn Instagram, Middlesbrough Football Club is a verified Sports creator with an audience of 196.6K. The account has published 12,084 posts, currently around 84 posts a week. Typical posts draw 1,394 likes and 71 comments, putting engagement at 0.75%.
Theboroofficial operates a Sports account on Instagram, pairing 196.6K followers with 12,084 posts.
Against 319 Sports accounts with 100K–1M followers in the InstME index, Theboroofficial's 0.75% engagement rate lands below the median of 1.48%.
The audience comments once per 20 likes on average, an unusually discussion-heavy audience.
In recent weeks Theboroofficial has kept to about 84 posts per week, more than one per day.
Theboroofficial keeps its following list short (200) relative to 196.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$690–$1,300
Based on 196.6K followers and a 0.75% engagement rate, a single sponsored post by Theboroofficial is worth an estimated $690–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Theboroofficial | Cohort median |
|---|---|---|
| Engagement rate | 0.75% | 1.48% |
| Average likes | 1,394 | 4,134 |
| Average comments | 71 | 59 |
| Posts per week | 84 | 1.53 |
Median values from 319 Sports accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 9, 2026
Middlesbrough Football Club is a verified sports creator on Instagram, with 196.6K followers.
Middlesbrough Football Club posts on Instagram as @theboroofficial.
Middlesbrough Football Club has 196,556 followers on Instagram (196.6K) as of Sep 9, 2026.
Middlesbrough Football Club's engagement rate is 0.75%, calculated from average likes and comments per post relative to followers. That is below the median of 1.48% for Sports accounts with 100K–1M followers in the InstME index.
Posts by Middlesbrough Football Club average 1,394 likes and 71 comments.
Middlesbrough Football Club posts about 84 times per week on average.
Middlesbrough Football Club is registered as a creator account on Instagram and is verified.
Middlesbrough Football Club is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 12,084 posts.
Total Posts
12,084
Avg Comments
71
Engagement
0.37%
Yes. Middlesbrough Football Club carries the blue verified badge on Instagram.
A sponsored post from Middlesbrough Football Club is estimated at $690 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
