Afro-Encyclopaedic Fashion Johannesburg (09:00-17:00) & Cape Town (10:00-18:00) Tuesday - Saturday
Followers
196.8K
Following
761
Total Posts
Engagement Rate
1.95%
Avg Likes
3,765
Avg Comments
Thebe Magugu is a verified Fashion brand, with 196.8K followers on Instagram. The account has published 731 posts, currently less than one post a week. Engagement runs at 1.95%, or about 3,765 likes and 80 comments per post.
Thebemagugu's Instagram presence spans 731 posts and 196.8K followers, profiling it as a Fashion account.
Thebemagugu has an engagement rate of 1.95%, which is above the median of 0.86% for Fashion accounts with 100K–1M followers, based on 2,126 accounts in the InstME index.
For roughly every 47 likes there is one comment, a healthy amount of conversation.
Thebemagugu currently publishes less than one post per week.
Thebemagugu follows only 761 accounts while being followed by 196.8K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,300–$2,500
Based on 196.8K followers and a 1.95% engagement rate, a single sponsored post by Thebemagugu is worth an estimated $1,300–$2,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Thebemagugu | Cohort median |
|---|---|---|
| Engagement rate | 1.95% | 0.86% |
| Average likes | 3,765 | 1,969 |
| Average comments | 80 | 58 |
| Posts per week | 0.11 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 10, 2026
Thebe Magugu is a verified fashion brand on Instagram, with 196.8K followers.
Thebe Magugu posts on Instagram as @thebemagugu.
Thebe Magugu has 196,762 followers on Instagram (196.8K) as of Jul 10, 2026.
Thebe Magugu's engagement rate is 1.95%, calculated from average likes and comments per post relative to followers. That is above the median of 0.86% for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Thebe Magugu average 3,765 likes and 80 comments.
Thebe Magugu posts less than once a week on average.
Thebe Magugu is registered as a business account on Instagram and is verified.
Thebe Magugu is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 731 posts.
Yes. Thebe Magugu carries the blue verified badge on Instagram.
731
80
Posts / Week
0.11
Growth Score
39 / 100
Follower Ratio
258.6×
Engagement
0%
A sponsored post from Thebe Magugu is estimated at $1,300 to $2,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
