@
BrandClothing (Brand)
Afro-Encyclopaedic Fashion Johannesburg (09:00-17:00) & Cape Town (10:00-18:00) Tuesday - Saturday
www.thebemagugu.comAudience
Browse top profilesFollowers
196.8K
Following
761
Total Posts
Engagement & Performance
Engagement Rate
1.95%
Avg Likes
3,765
Avg Comments
What the numbers say about @thebemagugu
With 196.8K followers across 731 posts, @thebemagugu is one of the Fashion accounts tracked in the InstME index.
@thebemagugu has an engagement rate of 1.95%, which is above the median of 0.88% for Fashion accounts with 100K–1M followers, based on 1,020 accounts in the InstME index.
Followers leave about one comment for every 47 likes — a healthy amount of conversation.
@thebemagugu currently publishes less than one post per week.
The account follows just 761 others against 196.8K followers — a ratio typical of established creators and brands.
@thebemagugu vs similar accounts
| Metric | @thebemagugu | Cohort median |
|---|---|---|
| Engagement rate | 1.95% | 0.88% |
| Average likes | 3,765 | 1,976 |
| Average comments | 80 | 61 |
| Posts per week | 0.11 | 0.82 |
Median values from 1,020 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 10, 2026
How @thebemagugu's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @thebemagugu: (3,765 avg likes + 80 avg comments) ÷ 196,762 followers × 100 ≈ 1.95%.
Frequently asked questions about @thebemagugu
How many followers does @thebemagugu have?
@thebemagugu has 196,762 followers on Instagram (196.8K) as of Jul 10, 2026.
What is @thebemagugu's engagement rate?
@thebemagugu's engagement rate is 1.95%, calculated from average likes and comments per post relative to followers. That is above the median of 0.88% for Fashion accounts with 100K–1M followers in the InstME index.
How many likes does @thebemagugu average per post?
Posts by @thebemagugu average 3,765 likes and 80 comments.
How often does @thebemagugu post on Instagram?
@thebemagugu posts less than once a week on average.
Is @thebemagugu a business or creator account?
@thebemagugu is registered as a business account on Instagram and is verified.
