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Followers
201.8K
Following
462
Total Posts
Engagement Rate
0.51%
Avg Likes
1,012
Avg Comments
The Beauty Effect is a verified Beauty creator, with 201.8K followers on Instagram. The account has published 4,872 posts, currently around 13 posts a week. Typical posts draw 1,012 likes and 12 comments, putting engagement at 0.51%.
Thebeautyeffect operates a Beauty account on Instagram, pairing 201.8K followers with 4,872 posts.
Against 1,553 Beauty accounts with 100K–1M followers in the InstME index, Thebeautyeffect's 0.51% engagement rate lands above the median of 0.47%.
For roughly every 87 likes there is one comment, an audience that mostly engages through likes.
Thebeautyeffect keeps a posting cadence of about 13 posts per week, more than one per day.
Quality checks give Thebeautyeffect 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Thebeautyeffect keeps its following list short (462) relative to 201.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$710–$1,300
Based on 201.8K followers and a 0.51% engagement rate, a single sponsored post by Thebeautyeffect is worth an estimated $710–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Thebeautyeffect | Cohort median |
|---|---|---|
| Engagement rate | 0.51% | 0.47% |
| Average likes | 1,012 | 1,059 |
| Average comments | 12 | 46 |
| Posts per week | 12.83 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The Beauty Effect is a verified beauty creator on Instagram, with 201.8K followers.
The Beauty Effect posts on Instagram as @thebeautyeffect.
The Beauty Effect has 201,760 followers on Instagram (201.8K) as of Jul 15, 2026.
The Beauty Effect's engagement rate is 0.51%, calculated from average likes and comments per post relative to followers. That is above the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by The Beauty Effect average 1,012 likes and 12 comments.
The Beauty Effect posts about 13 times per week on average.
InstME's audience-quality analysis estimates about 0% of The Beauty Effect's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The Beauty Effect is registered as a creator account on Instagram and is verified.
The Beauty Effect is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 4,872 posts.
4,872
12
Posts / Week
12.83
Growth Score
10.2 / 100
ER Rank
34th
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
585.2K
Engagement
0.82%
Yes. The Beauty Effect carries the blue verified badge on Instagram.
A sponsored post from The Beauty Effect is estimated at $710 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.