23x Emmy® winning multi-camera drama THE BAY follows the cursed Bay City residents whose lives are riddled w/ scandal WEEKDAYS 5pET/2pPT
THE BAY runs a verified Pets brand account with 33.2K followers on Instagram. THE BAY has shared 1,027 posts to date, currently less than one post a week. Posts average 3 likes and 86 comments, an engagement rate of 0.27%.
The Pets account Thebaytheseries has posted 1,027 times on Instagram and drawn 33.2K followers.
Thebaytheseries's 0.27% engagement rate is in the bottom quarter (median: 0.99%) among Pets accounts with 10K–100K followers, measured across 2,822 accounts in the InstME index.
Lately Thebaytheseries has been publishing less than one post per week.
Estimated sponsored-post value
$120–$220
Based on 33.2K followers and a 0.27% engagement rate, a single sponsored post by Thebaytheseries is worth an estimated $120–$220. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Pets creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Pets
| Metric | Thebaytheseries | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.99% |
| Average likes | 3 | 239 |
| Average comments | 86 | 10 |
| Posts per week | 0.36 | 0.79 |
Median values from 2,822 Pets accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
THE BAY is a verified pets brand on Instagram, with 33.2K followers.
THE BAY posts on Instagram as @thebaytheseries.
THE BAY has 33,237 followers on Instagram (33.2K) as of Sep 6, 2026.
THE BAY's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.99%) for Pets accounts with 10K–100K followers in the InstME index.
Posts by THE BAY average 3 likes and 86 comments.
THE BAY posts less than once a week on average.
THE BAY is registered as a business account on Instagram and is verified.
THE BAY is categorized as a pets account in the InstME index, based on the profile's bio and Instagram category across 1,027 posts.
Yes. THE BAY carries the blue verified badge on Instagram.
Total Posts
1,027
Avg Comments
86
Engagement
1.96%
A sponsored post from THE BAY is estimated at $120 to $220. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
