8X GRAMMY® Nominee NAACP Image Award Winner
Outreach This Creator For FreeFollowers
21.6K
Following
5.1K
Total Posts
Engagement Rate
0.55%
Avg Likes
110
Avg Comments
The Baylor Project is a verified Music creator on Instagram, tracked in the InstME index with 21.6K followers. The Baylor Project has shared 1,281 posts to date, currently around 2 posts a week. Posts average 110 likes and 9 comments, an engagement rate of 0.55%.
As a Music account, Thebaylorproject reaches 21.6K followers on Instagram across 1,281 published posts.
Thebaylorproject's 0.55% engagement rate is in the bottom quarter (median: 2.47%) among Music accounts with 10K–100K followers, measured across 17,051 accounts in the InstME index.
Followers weigh in with a comment about every 12 likes, an unusually discussion-heavy audience.
Lately Thebaylorproject has been publishing about 2 posts per week.
Estimated sponsored-post value
$76–$140
Based on 21.6K followers and a 0.55% engagement rate, a single sponsored post by Thebaylorproject is worth an estimated $76–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Thebaylorproject | Cohort median |
|---|---|---|
| Engagement rate | 0.55% | 2.47% |
| Average likes | 110 | 535 |
| Average comments | 9 | 35 |
| Posts per week | 2.28 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 28, 2026
The Baylor Project is a verified music creator on Instagram, with 21.6K followers.
The Baylor Project posts on Instagram as @thebaylorproject.
The Baylor Project has 21,620 followers on Instagram (21.6K) as of Aug 28, 2026.
The Baylor Project's engagement rate is 0.55%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by The Baylor Project average 110 likes and 9 comments.
The Baylor Project posts about 2 times per week on average.
The Baylor Project is registered as a creator account on Instagram and is verified.
The Baylor Project is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 1,281 posts.
1,281
9
Posts / Week
2.28
Growth Score
11 / 100
Last Post
2 days ago
Engagement
1.07%
Yes. The Baylor Project carries the blue verified badge on Instagram.
A sponsored post from The Baylor Project is estimated at $76 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
