Contributing restaurant critic @ The New York Times! I also run @thelotimes, a food media newsletter (previously: @eater_ny + bloomberg).
www.thelotimes.com/p/best-tacos-vegetarian-meat-free-list-nyc-restaurants-review-2026Followers
12.9K
Following
1.1K
Total Posts
Engagement Rate
1.69%
Avg Likes
207
Avg Comments
With 12.9K followers across 1,628 posts, Thebaddeal is one of the Food accounts tracked in the InstME index.
Thebaddeal has an engagement rate of 1.69%, which is above the median of 0.9% for Food accounts with 10K–100K followers, based on 2,352 accounts in the InstME index.
Followers leave about one comment for every 20 likes — a healthy amount of conversation.
Thebaddeal currently publishes less than one post per week.
| Metric | Thebaddeal | Cohort median |
|---|---|---|
| Engagement rate | 1.69% | 0.9% |
| Average likes | 207 | 206 |
| Average comments | 10 | 12 |
| Posts per week | 0.1 | 0.74 |
Median values from 2,352 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 11, 2026
Thebaddeal has 12,897 followers on Instagram (12.9K) as of Jul 11, 2026.
Thebaddeal's engagement rate is 1.69%, calculated from average likes and comments per post relative to followers. That is above the median of 0.9% for Food accounts with 10K–100K followers in the InstME index.
Posts by Thebaddeal average 207 likes and 10 comments.
Thebaddeal posts less than once a week on average.
Thebaddeal is registered as a business account on Instagram.
1,628
10
Avg Views
0
Posts / Week
0.1
Growth Score
33.8 / 100
Followers
38K
Engagement
0.69%