WWD Style Director, contributor Fashion Direction at Rolling Stone and Robb Report. New Yorker by profession but Spanish at heart. Barcelona.
Followers
90.6K
Following
3.6K
Total Posts
Engagement Rate
1.68%
Avg Likes
1,470
Avg Comments
On Instagram, Alex Badia is a verified Fashion creator based in United States with an audience of 90.6K. The account posts mainly around fashion and art topics. The account has published 5,718 posts, currently less than one post a week. Engagement runs at 1.68%, or about 1,470 likes and 49 comments per post.
With 90.6K followers across 5,718 posts, Thealexbadia is one of the Fashion accounts tracked in the InstME index.
Thealexbadia records a 1.68% engagement rate, above the median of 1.09% for the 7,395 Fashion accounts with 10K–100K followers tracked in the InstME index.
The audience comments once per 30 likes on average, a healthy amount of conversation.
In recent weeks Thealexbadia has kept to less than one post per week.
Estimated sponsored-post value
$530–$990
Based on 90.6K followers and a 1.68% engagement rate, a single sponsored post by Thealexbadia is worth an estimated $530–$990. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Art
| Metric | Thealexbadia | Cohort median |
|---|---|---|
| Engagement rate | 1.68% | 1.09% |
| Average likes | 1,470 | 243 |
| Average comments | 49 | 19 |
| Posts per week | 0.34 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Thealexbadia | Cohort median |
|---|---|---|
| Engagement rate | 1.68% | 0.83% |
| Average likes | 1,470 | 150 |
| Average comments | 49 | 13 |
| Posts per week | 0.34 | 0.47 |
Median values from 1,120 Fashion accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Alex Badia is a verified fashion creator based in United States on Instagram, with 90.6K followers.
Alex Badia posts on Instagram as @thealexbadia.
Alex Badia has 90,587 followers on Instagram (90.6K) as of Jul 15, 2026.
Alex Badia's engagement rate is 1.68%, calculated from average likes and comments per post relative to followers. That is above the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by Alex Badia average 1,470 likes and 49 comments.
Alex Badia posts less than once a week on average.
Alex Badia is registered as a creator account on Instagram and is verified.
Alex Badia is categorized as a fashion and art account in the InstME index, based on the profile's bio and Instagram category across 5,718 posts.
Alex Badia's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
5,718
49
Posts / Week
0.34
Growth Score
33.6 / 100
Follower Ratio
25.0×
Engagement
0.35%
Yes. Alex Badia carries the blue verified badge on Instagram.
A sponsored post from Alex Badia is estimated at $530 to $990. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
