The Knocks runs a verified Music brand account with 64.2K followers on Instagram. The Knocks has shared 226 posts to date, currently less than one post a week. Engagement runs at 4.41%, or about 2,774 likes and 54 comments per post.
As a Music account, The_knocks reaches 64.2K followers on Instagram across 226 published posts.
The_knocks's 4.41% engagement rate is above the median of 2.47% among Music accounts with 10K–100K followers, measured across 17,051 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 51 likes, pointing to a healthy amount of conversation.
The_knocks maintains a rhythm of less than one post per week.
Audience-quality analysis puts The_knocks at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 15 others against 64.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$900–$1,700
Based on 64.2K followers and a 4.41% engagement rate, a single sponsored post by The_knocks is worth an estimated $900–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | The_knocks | Cohort median |
|---|---|---|
| Engagement rate | 4.41% | 2.47% |
| Average likes | 2,774 | 535 |
| Average comments | 54 | 35 |
| Posts per week | 0.16 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 20, 2026
The Knocks is a verified music brand on Instagram, with 64.2K followers.
The Knocks posts on Instagram as @the_knocks.
The Knocks has 64,175 followers on Instagram (64.2K) as of Sep 20, 2026.
The Knocks's engagement rate is 4.41%, calculated from average likes and comments per post relative to followers. That is above the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by The Knocks average 2,774 likes and 54 comments.
The Knocks posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of The Knocks's followers are low-quality or inactive, giving an audience-quality score of 100/100.
The Knocks is registered as a business account on Instagram and is verified.
Total Posts
226
Avg Comments
54
More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Engagement
8.77%
The Knocks is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 226 posts.
Yes. The Knocks carries the blue verified badge on Instagram.
A sponsored post from The Knocks is estimated at $900 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
