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Outreach This Creator For FreeReaching 75.9K followers on Instagram, The Cool Down is a verified Lifestyle brand. The account has published 4,036 posts, currently less than one post a week. Engagement runs at 1.7%, or about 1,265 likes and 23 comments per post.
The_cool_down operates a Lifestyle account on Instagram, pairing 75.9K followers with 4,036 posts.
The_cool_down records a 1.7% engagement rate, below the median of 3.25% for the 1,602 Lifestyle accounts with 10K–100K followers tracked in the InstME index.
The like-to-comment split is roughly 54 to one, indicating a healthy amount of conversation.
Over recent weeks, The_cool_down has published less than one post per week.
The_cool_down keeps its following list short (568) relative to 75.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$450–$840
Based on 75.9K followers and a 1.7% engagement rate, a single sponsored post by The_cool_down is worth an estimated $450–$840. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | The_cool_down | Cohort median |
|---|---|---|
| Engagement rate | 1.7% | 3.25% |
| Average likes | 1,265 | 875 |
| Average comments | 23 | 33 |
| Posts per week | 0.39 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The Cool Down is a verified lifestyle brand on Instagram, with 75.9K followers.
The Cool Down posts on Instagram as @the_cool_down.
The Cool Down has 75,859 followers on Instagram (75.9K) as of Jul 15, 2026.
The Cool Down's engagement rate is 1.7%, calculated from average likes and comments per post relative to followers. That is below the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by The Cool Down average 1,265 likes and 23 comments.
The Cool Down posts less than once a week on average.
The Cool Down is registered as a business account on Instagram and is verified.
The Cool Down is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 4,036 posts.
Yes. The Cool Down carries the blue verified badge on Instagram.
Avg Comments
23
Engagement
1.32%
A sponsored post from The Cool Down is estimated at $450 to $840. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
