• #TheCocktailCupboard • Creating and sharing inspirational cocktails! • Tag us 🍸
Outreach This Creator For FreeThe Cocktail Cupboard is a Lifestyle brand. The account has built 29.6K followers on Instagram. The Cocktail Cupboard has shared 3,696 posts to date, currently around 15 posts a week. Typical posts draw 20 likes and 1 comments, putting engagement at 0.07%.
The_cocktail_cupboard has built an audience of 29.6K followers on Instagram over 3,696 posts as a Lifestyle account.
The_cocktail_cupboard's 0.07% engagement rate is in the bottom quarter (median: 3.25%) among Lifestyle accounts with 10K–100K followers, measured across 1,602 accounts in the InstME index.
The_cocktail_cupboard's output runs to about 15 posts per week, more than one per day.
At 58/100 on audience quality, The_cocktail_cupboard carries an estimated 35% low-quality or inactive followers, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$100–$190
Based on 29.6K followers and a 0.07% engagement rate, a single sponsored post by The_cocktail_cupboard is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~35% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | The_cocktail_cupboard | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 3.25% |
| Average likes | 20 | 875 |
| Average comments | 1 | 33 |
| Posts per week | 15.27 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
The Cocktail Cupboard is a lifestyle brand on Instagram, with 29.6K followers.
The Cocktail Cupboard posts on Instagram as @the_cocktail_cupboard.
The Cocktail Cupboard has 29,562 followers on Instagram (29.6K) as of Jul 15, 2026.
The Cocktail Cupboard's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by The Cocktail Cupboard average 20 likes and 1 comments.
The Cocktail Cupboard posts about 15 times per week on average.
InstME's audience-quality analysis estimates about 35% of The Cocktail Cupboard's followers are low-quality or inactive, giving an audience-quality score of 58/100.
The Cocktail Cupboard is registered as a business account on Instagram.
Avg Comments
1
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
3.45%
The Cocktail Cupboard is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 3,696 posts.
A sponsored post from The Cocktail Cupboard is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
