Men's style writer. New York attorney. Persian Jew. Amateur humorist. Ostensible philosopher. TV nerd.
Dan Hakimi is a verified Fashion brand on Instagram, tracked in the InstME index with 119.7K followers. The account has published 354 posts, currently less than one post a week. Typical posts draw 2,047 likes and 61 comments, putting engagement at 1.76%.
The.second.button has built an audience of 119.7K followers on Instagram over 354 posts as a Fashion account.
Among 2,126 Fashion accounts with 100K–1M followers in the InstME index, The.second.button's 1.76% engagement rate comes in above the median of 0.86%.
Comments arrive at about one per 33 likes, a sign of a healthy amount of conversation.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$740–$1,400
Based on 119.7K followers and a 1.76% engagement rate, a single sponsored post by The.second.button is worth an estimated $740–$1,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | The.second.button | Cohort median |
|---|---|---|
| Engagement rate | 1.76% | 0.86% |
| Average likes | 2,047 | 1,969 |
| Average comments | 61 | 58 |
| Posts per week | 0.62 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 17, 2026
Dan Hakimi is a verified fashion brand on Instagram, with 119.7K followers.
Dan Hakimi posts on Instagram as @the.second.button.
Dan Hakimi has 119,737 followers on Instagram (119.7K) as of Sep 17, 2026.
Dan Hakimi's engagement rate is 1.76%, calculated from average likes and comments per post relative to followers. That is above the median of 0.86% for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Dan Hakimi average 2,047 likes and 61 comments.
Dan Hakimi posts less than once a week on average.
Dan Hakimi is registered as a business account on Instagram and is verified.
Dan Hakimi is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 354 posts.
Yes. Dan Hakimi carries the blue verified badge on Instagram.
Avg Comments
61
Engagement
1.09%
A sponsored post from Dan Hakimi is estimated at $740 to $1,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.