Followers
22.9K
Following
288
Total Posts
Engagement Rate
4.32%
Avg Likes
980
Avg Comments
That Toy Guy is a business account on Instagram, tracked in the InstME index with 22.9K followers. The account has published 1,503 posts, currently around 6 posts a week. Posts average 980 likes and 12 comments, an engagement rate of 4.32%.
As a business account, Thattoyguy1011 reaches 22.9K followers on Instagram across 1,503 published posts.
Benchmarked against accounts with 10K–100K followers, the 4.32% engagement rate Thattoyguy1011 posts is in the top 27%.
Comments arrive at about one per 82 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Thattoyguy1011 sits at about 6 posts per week.
On audience quality, Thattoyguy1011 lands at 88/100, an estimated 10% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$320–$600
Based on 22.9K followers and a 4.32% engagement rate, a single sponsored post by Thattoyguy1011 is worth an estimated $320–$600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Thattoyguy1011 | Cohort median |
|---|---|---|
| Engagement rate | 4.32% | 1.45% |
| Average likes | 980 | 339 |
| Average comments | 12 | 18 |
| Posts per week | 6.31 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
That Toy Guy is a Instagram brand on Instagram, with 22.9K followers.
That Toy Guy posts on Instagram as @thattoyguy1011.
That Toy Guy has 22,940 followers on Instagram (22.9K) as of Jul 16, 2026.
That Toy Guy's engagement rate is 4.32%, calculated from average likes and comments per post relative to followers.
Posts by That Toy Guy average 980 likes and 12 comments.
That Toy Guy posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 10% of That Toy Guy's followers are low-quality or inactive, giving an audience-quality score of 88/100.
That Toy Guy is registered as a business account on Instagram.
A sponsored post from That Toy Guy is estimated at $320 to $600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,503
12
Posts / Week
6.31
Growth Score
86.4 / 100
ER Rank
Top 27%
68.7K
Engagement
0.09%
