Followers
2.1M
Following
3.5K
Total Posts
Engagement Rate
3.49%
Avg Likes
71,592
Avg Comments
Big Lay is a verified business account on Instagram, tracked in the InstME index with 2.1M followers. To date Big Lay has posted 16 times, currently around 1 post a week. Typical posts draw 71,592 likes and 670 comments, putting engagement at 3.49%.
Thatgirllaylay is a business account whose 16 posts have grown a following of 2.1M on Instagram.
Each post from Thatgirllaylay averages 71,592 likes and 670 comments, or about one interaction per 29 followers.
Followers weigh in with a comment about every 107 likes, an audience that mostly engages through likes.
Video posts from Thatgirllaylay average 1.4M views, about 69% follower reach per post.
Thatgirllaylay maintains a rhythm of about one post per week.
Audience-quality analysis puts Thatgirllaylay at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
With 2.1M followers but only 3,488 accounts followed back, Thatgirllaylay shows the ratio of a well-established account.
Estimated sponsored-post value
$25,000–$47,000
Based on 2.1M followers and a 3.49% engagement rate, a single sponsored post by Thatgirllaylay is worth an estimated $25,000–$47,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Thatgirllaylay | Cohort median |
|---|---|---|
| Engagement rate | 3.49% | 1.02% |
| Average likes | 71,592 | 25,711 |
| Average comments | 670 | 376 |
| Posts per week | 1.05 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 13, 2026
Big Lay is a verified Instagram brand on Instagram, with 2.1M followers.
Big Lay posts on Instagram as @thatgirllaylay.
Big Lay has 2,069,144 followers on Instagram (2.1M) as of Jul 13, 2026.
Big Lay's engagement rate is 3.49%, calculated from average likes and comments per post relative to followers.
Posts by Big Lay average 71,592 likes and 670 comments.
Big Lay posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Big Lay's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Big Lay is registered as a business account on Instagram and is verified.
Yes. Big Lay carries the blue verified badge on Instagram.
A sponsored post from Big Lay is estimated at $25,000 to $47,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
16
670
Avg Views
1,436,220
Posts / Week
1.05
Growth Score
69.8 / 100
Engagement
1.45%
