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Outreach This Creator For FreeThat Dad Rob runs a Fitness creator account with 28.6K followers on Instagram. Content spans fitness and business. To date That Dad Rob has posted 1,883 times, currently around 6 posts a week. Engagement runs at 0.36%, or about 101 likes and 3 comments per post.
As a Fitness account, Thatdadrob reaches 28.6K followers on Instagram across 1,883 published posts.
Among 6,024 Fitness accounts with 10K–100K followers in the InstME index, Thatdadrob's 0.36% engagement rate comes in in the bottom quarter (median: 2.04%).
The comment-to-like ratio works out to one comment per 37 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about 6 posts per week.
Estimated sponsored-post value
$100–$190
Based on 28.6K followers and a 0.36% engagement rate, a single sponsored post by Thatdadrob is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Business
| Metric | Thatdadrob | Cohort median |
|---|---|---|
| Engagement rate | 0.36% | 2.04% |
| Average likes | 101 | 523 |
| Average comments | 3 | 23 |
| Posts per week | 5.53 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 24, 2026
That Dad Rob is a fitness creator on Instagram, with 28.6K followers.
That Dad Rob posts on Instagram as @thatdadrob.
That Dad Rob has 28,589 followers on Instagram (28.6K) as of Sep 24, 2026.
That Dad Rob's engagement rate is 0.36%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.04%) for Fitness accounts with 10K–100K followers in the InstME index.
Posts by That Dad Rob average 101 likes and 3 comments.
That Dad Rob posts about 6 times per week on average.
That Dad Rob is registered as a creator account on Instagram.
That Dad Rob is categorized as a fitness and business account in the InstME index, based on the profile's bio and Instagram category across 1,883 posts.
A sponsored post from That Dad Rob is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
1,883
Avg Comments
3
85.3K
Engagement
1.32%
