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Outreach This Creator For FreeThat Early Bird is a Food brand based in United States. The account has built 5.4K followers on Instagram. The account has published 664 posts, currently less than one post a week. Posts average 85 likes and 4 comments, an engagement rate of 1.65%.
Counting 5.4K followers and 664 posts, That.early.bird sits in the InstME index as a Food account.
Benchmarked against 4,339 Food accounts with 1K–10K followers, That.early.bird posts a 1.65% engagement rate that is below the median of 2.81%.
Comments arrive at about one per 23 likes, a sign of a healthy amount of conversation.
That.early.bird maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$31–$58
Based on 5.4K followers and a 1.65% engagement rate, a single sponsored post by That.early.bird is worth an estimated $31–$58. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | That.early.bird | Cohort median |
|---|---|---|
| Engagement rate | 1.65% | 2.81% |
| Average likes | 85 | 86 |
| Average comments | 4 | 6 |
| Posts per week | 0.57 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | That.early.bird | Cohort median |
|---|---|---|
| Engagement rate | 1.65% | 1.62% |
| Average likes | 85 | 62 |
| Average comments | 4 | 4 |
| Posts per week | 0.57 | 0.62 |
Median values from 813 Food accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
That Early Bird is a food brand based in United States on Instagram, with 5.4K followers.
That Early Bird posts on Instagram as @that.early.bird.
That Early Bird has 5,391 followers on Instagram (5.4K) as of Sep 18, 2026.
That Early Bird's engagement rate is 1.65%, calculated from average likes and comments per post relative to followers. That is below the median of 2.81% for Food accounts with 1K–10K followers in the InstME index.
Posts by That Early Bird average 85 likes and 4 comments.
That Early Bird posts less than once a week on average.
That Early Bird is registered as a business account on Instagram.
That Early Bird is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 664 posts.
That Early Bird's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
664
Avg Comments
4
Engagement
1.36%
A sponsored post from That Early Bird is estimated at $31 to $58. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.