Sal Leonelli is a verified Home & DIY brand on Instagram, tracked in the InstME index with 29.3K followers. To date Sal Leonelli has posted 837 times, currently less than one post a week. Posts average 2,684 likes and 2 comments, an engagement rate of 9.15%.
Superiorwallcoveringandpaint has built an audience of 29.3K followers on Instagram over 837 posts as a Home & DIY account.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Superiorwallcoveringandpaint's 9.15% engagement rate comes in in the top quarter (median: 0.75%).
Comments arrive at about one per 1,534 likes, a sign of an audience that mostly engages through likes.
Superiorwallcoveringandpaint maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$410–$760
Based on 29.3K followers and a 9.15% engagement rate, a single sponsored post by Superiorwallcoveringandpaint is worth an estimated $410–$760. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Superiorwallcoveringandpaint | Cohort median |
|---|---|---|
| Engagement rate | 9.15% | 0.75% |
| Average likes | 2,684 | 200 |
| Average comments | 2 | 9 |
| Posts per week | 0.99 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
Sal Leonelli is a verified home & diy brand on Instagram, with 29.3K followers.
Sal Leonelli posts on Instagram as @superiorwallcoveringandpaint.
Sal Leonelli has 29,336 followers on Instagram (29.3K) as of Sep 18, 2026.
Sal Leonelli's engagement rate is 9.15%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Sal Leonelli average 2,684 likes and 2 comments.
Sal Leonelli posts less than once a week on average.
Sal Leonelli is registered as a business account on Instagram and is verified.
Over 30 years of experience with all types of wallpaper and painting needs. Making your house a home!!!
Total Posts
837
Avg Comments
2
Engagement
0.77%
Sal Leonelli is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 837 posts.
Yes. Sal Leonelli carries the blue verified badge on Instagram.
A sponsored post from Sal Leonelli is estimated at $410 to $760. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.