@spoonflower
Explore Home & Garden CreatorsWallpaper, fabric and decor supporting independent artists 🎨 Each order is made just for you ✨ Discover designs for your next project ⬇️
Followers
583K
Following
2.2K
Total Posts
Engagement Rate
0.06%
Avg Likes
324
Avg Comments
On Instagram, Spoonflower | wallpaper, fabric + home decor is a verified Home & DIY brand based in United States with an audience of 583K. The account has published 5,157 posts, currently around 6 posts a week. Posts average 324 likes and 36 comments, an engagement rate of 0.06%.
On Instagram, Spoonflower runs a Home & DIY account that has published 5,157 posts and gathered 583K followers.
Spoonflower has an engagement rate of 0.06%, which is in the bottom quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers, based on 436 accounts in the InstME index.
At one comment per 9 likes, the ratio points to an unusually discussion-heavy audience.
In recent weeks Spoonflower has kept to about 6 posts per week.
Spoonflower follows only 2,205 accounts while being followed by 583K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$2,000–$3,800
Based on 583K followers and a 0.06% engagement rate, a single sponsored post by Spoonflower is worth an estimated $2,000–$3,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Spoonflower | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.63% |
| Average likes | 324 | 1,415 |
| Average comments | 36 | 30 |
| Posts per week | 6.41 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Spoonflower | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 0.57% |
| Average likes | 324 | 1,003 |
| Average comments | 36 | 26 |
| Posts per week | 6.41 | 2.22 |
Median values from 86 Home & DIY accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Spoonflower | wallpaper, fabric + home decor is a verified home & diy brand based in United States on Instagram, with 583K followers.
Spoonflower | wallpaper, fabric + home decor posts on Instagram as @spoonflower.
Spoonflower | wallpaper, fabric + home decor has 582,997 followers on Instagram (583K) as of Jul 15, 2026.
Spoonflower | wallpaper, fabric + home decor's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Spoonflower | wallpaper, fabric + home decor average 324 likes and 36 comments.
Spoonflower | wallpaper, fabric + home decor posts about 6 times per week on average.
Spoonflower | wallpaper, fabric + home decor is registered as a business account on Instagram and is verified.
5,157
36
Posts / Week
6.41
Growth Score
1.2 / 100
Follower Ratio
264.4×
Engagement
2.23%
Spoonflower | wallpaper, fabric + home decor is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 5,157 posts.
Spoonflower | wallpaper, fabric + home decor's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Spoonflower | wallpaper, fabric + home decor carries the blue verified badge on Instagram.
A sponsored post from Spoonflower | wallpaper, fabric + home decor is estimated at $2,000 to $3,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
