MICHELIN Selected 2026 #MICHELINGuideMY Casual Modern Thai-Inspired Restaurant In Penang Malaysia by Celebrity Chef @cheftonn
Outreach This Creator For FreeSood by Chef Ton is a Food brand based in Malaysia. The account has built 6.2K followers on Instagram. To date Sood by Chef Ton has posted 261 times, currently less than one post a week. Engagement runs at 1.4%, or about 85 likes and 2 comments per post.
Soodbychefton is a Food account whose 261 posts have grown a following of 6.2K on Instagram.
Compared with 4,339 other Food accounts with 1K–10K followers in the InstME index, Soodbychefton's 1.4% engagement rate is below the median of 2.81%.
Roughly one in 47 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Soodbychefton sits at less than one post per week.
Soodbychefton comes in at 82/100 for audience quality, with 15% of followers estimated low-quality or inactive, a strong signal of genuine reach.
With 6.2K followers but only 39 accounts followed back, Soodbychefton shows the ratio of a well-established account.
Estimated sponsored-post value
$30–$57
Based on 6.2K followers and a 1.4% engagement rate, a single sponsored post by Soodbychefton is worth an estimated $30–$57. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Soodbychefton | Cohort median |
|---|---|---|
| Engagement rate | 1.4% | 2.81% |
| Average likes | 85 | 86 |
| Average comments | 2 | 6 |
| Posts per week | 0.15 | 0.42 |
Median values from 4,339 Food accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Soodbychefton | Cohort median |
|---|---|---|
| Engagement rate | 1.4% | 3.76% |
| Average likes | 85 | 101 |
| Average comments | 2 | 5 |
| Posts per week | 0.15 | 0.65 |
Median values from 113 accounts in Malaysia with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 23, 2026
Sood by Chef Ton is a food brand based in Malaysia on Instagram, with 6.2K followers.
Sood by Chef Ton posts on Instagram as @soodbychefton.
Sood by Chef Ton has 6,210 followers on Instagram (6.2K) as of Aug 23, 2026.
Sood by Chef Ton's engagement rate is 1.4%, calculated from average likes and comments per post relative to followers. That is below the median of 2.81% for Food accounts with 1K–10K followers in the InstME index.
Posts by Sood by Chef Ton average 85 likes and 2 comments.
Sood by Chef Ton posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Sood by Chef Ton's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Sood by Chef Ton is registered as a business account on Instagram.
Sood by Chef Ton is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 261 posts.
Total Posts
261
Avg Comments
2
More women than men · mostly 25–44
Typical for Food creators in Malaysia, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
0.14%
Sood by Chef Ton's profile places the account in Malaysia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Sood by Chef Ton is estimated at $30 to $57. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
